I ran this exact business myself for four years before I ever wrote a word of the playbook.
I started selling ad space on restaurant placemats without any special background in advertising or sales. It was low-cost to test, and the pitch to restaurants was an easy one: free professional placemats, paid for by a few local advertisers around the border.
Over four years I grew it to five restaurant partnerships at once, and at its peak the business was bringing in around $9,000 a month — run mostly from my car and my laptop, with no employees and no office.
The Placemat Blueprint is the exact system I used: how I picked restaurants, how I priced ad space, the scripts I used to pitch both restaurants and advertisers, and the systems that let it run without eating every hour of my week. I wrote it down so you don't have to learn it the slow way, like I did.
The full playbook walks through every step, from your first restaurant visit to your first paying advertiser.
See the Playbook →